about me
Hola! I amYasi, a Basque Graphic and Motion Designer based in Manly.
My friends describe me as a curious, happy and spontaneous girl. A bit clumsy sometimes. I love wandering around and getting surprised by the city charm.If you dig into my portfolio you will quickly notice that I love playing with colours and shapes.
My lifelong mantra to face any challenging project is trust the process. And hey, it's been working so far! I hope you enjoy my creative site :)
Graphic Designer / Spain
Group M
In 2016, I joined GroupM Worldwide Media Agency in Madrid, Spain, as part of their Design and Art Department. GroupM is a globally recognized leader in media investment, and working there provided me with invaluable insight into the intersection of media strategy and creative execution.
During my two years at GroupM, I had the opportunity to collaborate with major clients such as Netflix, Vodafone, PlayStation, Pernod Ricard, and many more. Each of these projects came with unique challenges and learning experiences, allowing me to fine-tune my expertise in creating impactful visual solutions that aligned with the client’s brand identity and strategic activations.
IPG MEDIABRANDS
In 2018, I transitioned to IPG Mediabrands, another leading global media agency, where I continued to develop my expertise in design and media. At IPG Mediabrands, I worked on a wide array of clients, including industry giants such as Nestlé, Amazon, Warner, and Fitbit.
My role within the Design and Art Department was to craft engaging visual content that resonated with each brand’s unique audience, ensuring that the creative output aligned with larger marketing strategies. From 2018 to 2019, my responsibilities grew, as I became increasingly involved in the creative direction and execution of multimedia campaigns.
I touched down in Australia back in 2019, originally planning to stay for just a year. But it didn’t take long to realise there was too much good stuff going on here, so I hit the road and spent my time exploring this stunning country in my van.
Here’s an illustration for my old mate—I hope it’s in safe hands now!
Graphic & Motion Design / Australia
News Corp
In 2022, I ventured into the freelance world, taking on a role as a video editor for News Corp, working on a sports show for Betr Sports. This project, broadcasted weekly on YouTube, gave me the freedom to apply my video editing skills while continuing to explore motion graphics in a more independent setting.
DMG Fine wine
I am currently working on a wine industry in DMG Fine wine. I am responsible for delivering digital & printing content to all brands within the business; Handpicked, House of Arras and FAB organic imports.